Do I Contradict Myself?

STOPzilla! is a program designed to block pop-up advertisements and spyware. I was hit by an ad for it while checking my usual morning comics (Get Fuzzy and Pearls Before Swine). It wasn't technically a pop-up, but I was required to click once to get past the advertisement. I usually have little patience for these types of ads and even less patience for anything that makes noise or worse, loads a video. STOPzilla! did all these with a single QuickTime video. And I didn't care. Their video was actually funny. You can see it here. I guess if you're going sell net-ad blocking software with a net-ad that is designed to get past blocking software you've got to knock the socks off your audience if you want to win them over.